How Top Business AI Users Stand Out
KPMG research shows that the most successful companies treat AI as a reasoning partner, scaling agents and multiple models while tying AI spend directly to business outcomes. Their ambitions are shifting from pure efficiency gains to driving revenue growth, as illustrated by moves from Meta, Anthropic and Google.
- High‑impact AI users view AI as a collaborative reasoning partner and can teach those skills at scale.
- They are scaling AI agents, managing multiple models, and linking AI investment to measurable business value beyond cost savings.
- Industry leaders are expanding AI ambitions toward revenue generation, highlighted by notable developments from Meta, Anthropic, and Google.

